It’s not just about doing a blog…

May 18, 2010

A blog is about generating leads and getting businesses who need your services to connect with you.

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Web sites are for facts, business lead generation posts are for stories

May 4, 2010

It’s the constant updating of the story of your business that the search spiders love the most. That’s what gets you noticed and starts the lead generation process!

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Are you keeping the search spiders happy?

April 20, 2010

Feeding the search spiders real good?
Ever watch a dog chow down on a bowl of food? See his tail wag and the eyes get loving?
Search engine spiders do the same. No wagging tail, but if they like your food, they will go deeper and deeper into your content, check out your links for relevancy and [...]

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Add more bang to your business networking blog

April 6, 2010

Use your blog to build conversations that can ultimately your business networking prospect. Here’s a few “Connect First Then Sell” style tips that can make the process more productive.

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Really now, who in your business prospect company makes the decisions?

March 23, 2010

Use alternaive posts to your blog you speak to CFO, CEO, CTO, engineer using their very distinct voices to tell them about your products and experience?

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It’s a business networking conversation, stupid!

March 3, 2010

I was at a restaurant one day with one of our favorite clients, a good writer but having trouble finding his posting voice. He was opening his posts with a setup paragraph as you might do for the beginning of a book chapter or a lecture.
I asked him a question about his business. Within a [...]

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Get a Face-to-Face double dip out of your business networking posts

February 23, 2010

So you just completed an interesting business networking post. Now what?
Take it to your next networking meeting. How, you may say, do I use a blog post in a room full of people?
Easy. When you meet someone who seems to warrant more relationship building, take a moment before giving him your business card to write [...]

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Speaking out with confidence

February 9, 2010

Live networking takes on many faces. One is presenting yourself to qualified buyers by digging out speaking or panel appearances in front of your target audiances.

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Great headlines that work

January 19, 2010

Engineer your headlines to make a connection with clarity, relevance and credibility. Don’t attempt to sell! Capture a moment of a readers time to compel them to move to your first paragraph.

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